David Ledgerwood
David is a Managing Partner at Add1Zero where his team provides lead-to-close sales execution for tech-enabled B2B services companies ready to leap from 6 to 7 digits of revenue. He is also a co-host of the Leaders of B2B podcast. When David isn’t working, he spends time with his five kids and frequently travels between Dallas and Nashville to keep his interstate marriage alive.
Digital transformation, bleeding edge, and legacy tribal knowledge with Nick Lumsden of Online Tech
Nick Lumsden, COO of Online Tech, joined me in late 2018 to chat “digital transformation” or as I put it, “Hey, what’s exciting between legacy and bleeding edge?” It turns out companies can make a pretty big mess when they throw all of their workloads on the cloud without a decent plan. The technology is […]
Open Source Neural Networks in 500 Lines or Less with Marina Samuel
The fourth book in the Architecture of Open Source Applications series is called “500 Lines or Less.” The book focuses on the design decisions that developers make in the small when they are building something new. Marina Samuel, Staff Software Engineer at Mozilla, is one of the authors featured in the book, for which she […]
Keeping The Open Source Community First Priority with Jason Lengstorf of Gatsby
Jason Lengstorf runs developer relations at Gatsby, a free and open source framework based on React that helps developers build blazing fast websites and apps. By addressing the problem of app launch from the perspective of progressive disclosure of complexity, Gatsby’s entire ethos is designed around shipping fast React components generated from and requiring the […]
How To Provide Effective Feedback to Engineers with Lara Hogan of Etsy, Kickstarter, and Wherewithall
“Manager Voltron” Lara Hogan knows some things about high performing engineering teams. Following roles as Engineering Director at Etsy and VPE at Kickstarter, she founded Wherewithall to run workshops, trainings, and coaching on delivering great feedback, setting clear expectations, and balancing mentoring, coaching, and sponsoring — all critical skills for anyone rising through the engineering […]
E-commerce Innovations, and Decision Engines with Andrew Guldman of Fluid
Innovative shopping experiences drive e-commerce revenues by turning shoppers into buyers. In this episode I talk with Andrew Guldman, VP of Product Engineering and R&D at Fluid. Andrew and his team have innovated the Fluid Configure product all the way from Flash and Flex to React and Node. Their metadata and decision engine tackles the […]
Pigs, chemistry, startups, and CTO stories with Helton Souza of Labdoor
CTO of Labdoor, Helton Souza, has stories to tell. Stories about moving to America to learn English, about selling pigs (yes, pigs) online, about pitching for Startup America, and ending up in Silicon Valley. He’s also got insights about taking scientific lab data and making it consumer-readable, about saving 46% on infrastructure costs with smart […]
Creative influence with Kevin The Tech Ninja
You might not recognize the name Kevin Nether, but chances are you’ve watched at least one video by Kevin The Tech Ninja. If you haven’t, fire up your YouTube app. A self-described “guy who’s just always loved technology,” Kevin’s videos have won acclaim and following for his creative, down-to-earth unboxings, product reviews, and the occasional […]
UX Ideas from Technology in Marketing with David Feinman of Viral Ideas Marketing
David Feinman is the CEO of Viral Ideas Marketing. We met him in his role as one of the Community Managers of Online Geniuses, a huge internet marketing community known for their industry leader AMAs. In this episode David and I compare notes about customer experience and UX as leads become trials and users become […]
Scaling an engineering team in a transformational industry with Steff Kelsey of Appcues
Boston Code Viking, Steff Kelsey started as engineer #3 at Notarize. This episode was recorded while he was their VP of Engineering, leading a team of 40. He’s now the VPE of Appcues. Scaling an engineering org is challenging enough on it’s own, but what about doing that in a totally new market segment? That’s […]
How to Lead a Meeting Engineers Love: Lessons from improv with Ushashi Chakraborty of Microsoft, Groupon, and Mode Analytics
A veteran of Microsoft, Groupon, and now Mode Analytics, Engineering Leader, Ushashi Chakraborty has gotten used to hearing the most abnormal feedback: “I love coming to your meetings!” She realized after some reflection that her extensive improv experience through Chicago’s famed Second City Conservatory, had instilled in her skills and habits that were just as […]
Understanding The Full Customer Discovery Process with Alex Nordholm of DealWIP
Practitioners turned tech founders give us a unique view into the customer discovery process because they usually start their companies in order to solve a problem they’ve experienced themselves. Such is the case for attorney turned startup founder Alex Nordholm, CEO of DealWIP, a legal tech startup whose product is a SaaS due diligence project […]
Putting People First, and Engineering Tools Second with Kelsey Hightower of Google
Google Staff Developer Advocate Kelsey Hightower is tech community famous for his down-to-earth and refreshingly funny keynotes. In this episode we talk about putting people first and tools second on the path to engaging and authentic engineering practice.